Marketing & Admissions Manager

Location

Cameroon

Employment

Full-time | Marketing & admissions

Reports to

Executive Director

Sector

Higher education | Marketing | Admissions

Fill the first cohort, honestly.

BOLO IT is seeking a Marketing & Admissions Manager to build the recruitment function from nothing: brand presence, school outreach, lead management, the admissions process itself, and accountability for the enrollment numbers the institution opens with.

The institution

BOLO Institute of Technology is a higher-education institution in Cameroon, architected around three pathways — Higher National Diploma, Bachelor's and Master's — and being developed to prepare professionals, innovators, researchers and entrepreneurs across science, technology, health, agriculture, business and the applied professions, for opportunities in Cameroon, across Africa and internationally.

BOLO IT is being built around a distinctive educational model: rigorous academics combined with hands-on laboratories, real-world projects, internships, professional certifications, mentorship and instruction shaped by experienced technology practitioners. The institution is intentionally globally oriented, AI-enabled and Silicon Valley-inspired.

A student educated at BOLO IT in Cameroon should leave with the academic foundation, practical capability, AI fluency, professional exposure and confidence to compete with technology talent anywhere in the world.

The opportunity

The institution has no cohort yet, so this role starts with the first one. That means building awareness where prospective students actually are — secondary schools, families, employers and online — then converting interest into applications and applications into enrolled students, with a process families can trust.

Leadership mandate

• Build the institution's presence in the schools and communities its students will come from.
• Turn interest into a managed pipeline rather than a list of unreturned enquiries.
• Run an admissions process that is clear, fair and quick to respond.
• Meet enrollment targets without overstating what the institution can yet offer.

Core responsibilities

Required qualifications

• Master's degree minimum in marketing, communications, business or a related field.
• Demonstrated student recruitment, admissions or comparable consultative sales experience.
• Experience building a lead pipeline and reporting conversion against targets.
• Confident presenting to school audiences, parents and community groups.
• Working ability in both English and French; families and schools use both.

The leader we are looking for

This role suits someone who can sell an institution that has not opened yet without promising a single thing it cannot deliver.

Honesty in the pitch

Describes what the institution is building, not what it wishes were already true.

Persistence

Follows up the enquiry that went quiet, without becoming a nuisance.

Numeracy

Reads a pipeline and knows which stage is actually failing.

Warmth

Families are making a large decision; they should feel heard while making it.